Leaving 2021 behind and bracing for a New Year in uncertain times.
These have been hard years for everyone and as I write this post, Omicron is surging. We face uncertainty about so many issues, politically, economically, environmentally.
One thing that is guaranteed is that energy prices are going to continue to climb. Did you know that when you have solar panels installed on your home, you will offset tons of CO2? Usually, the equivalent is that you just provided the benefit to the planet of planting dozens and dozens of trees.
Not to mention, almost every new solar installation generally saves the homeowner thousands of dollars, typically over $10,000 during the time they use their new solar power system to provide electricity to their home.
It is true, that most homeowners will have a little out-of-pocket expense in their monthly payment for the first years, if they have solar installed with a nothing down loan. The reason for this is mostly due to the cost of the financing. But still, if the payment that you make for your system, plus any remaining electrical cost thru your utility provider, has a very little upfront cost, why won’t you do your part and get solar? The benefit to the planet is huge. And eventually, the solar system will not only pay for itself, but end up saving your thousands.
A lot of the solar advertising can seem misleading when it promises to eliminate your electrical bill and save you money from day one. There are certain homes, in certain markets, for certain customers (based on their energy consumption history), that a zero down loan will generate a payment smaller than your current electrical bill. And I promise you, every one of us Solar Sales Professionals hopes to see that proposal generated when the satellite image of your rooftop and your 12 month electrical usage creates that scenario–When you get a zero down loan and your payment is less than your current electric bill. But most of the time it doesn’t go that way.
People often don’t understand the dynamics. First, what is the rooftop like? What direction is it facing? How many obstructions on the roof need to be “worked around?” How much shading is there on your rooftop? What is the price per kilowatt of electricity from your utility provider? What is your typical annual consumption of power?
Every single residential solar proposal is different from the next. The challenges are many and the combinations are endless. We spend thousands of dollars to reach homeowners to have these conversations. Did you know most solar sales organizations end up spending over $1,000 per converted lead? Did you know we spend hundreds of dollars for the free proposal? If all goes well, we smaller solar companies will actually turn a profit. But the fact is, most of us are doing this because we feel it is a duty to do something that has a net benefit to the planet.
We’ll work hard to earn your confidence and we’ll give you straight answers, no hype. We’ll tell you the truth about solar financing and why cash will save you lots and lots of money, if you have any spare change. We’ll also answer any question you have about how solar works and whether in your particular circumstance, will we even recommend you go to solar. Because the fact remains, solar is not right for everyone.
Wishing you the best year of your life in 2022. Remember, the Sun Will Come Up Tomorrow.